
Why investing in the sports industry?

€ 1,200 billion worldwide
(€ 41 billion in France in 2019, i.e. 2% of Gross Domestic Product)

+7.7% of compound annual growth rate for sport business
(2.2% of global CAGR)

40% of the European practice a sports activity regularly
(34 millions in France, including 17 millions affiliated)

Generating the higher live audiences through the media and social networks
One of the most fundamental needs for our society
Providing thrills, escapism, happiness and wellness, and carrying inequivalent meaningful values with a positive impact (health, environment, education, social inclusion…).
One of the most dynamic industry in the world
With strong features (recession-resilient market, still very fragmented), and mega events organizations which drive the economy and bring tangible benefits for the society.
One of the most disruptive industry in the world
The behaviors of new generations bring more community consumption patterns (data sharing, new practices, …). A chain of experience with higher added value for fans engagement (contents, gamification, direct-to-consumers) is boosted by new uses related to mobile internet and marketing technologies from audience to monetization.

Our investment criteria
Revenues between €10 million and 150 million*
Majority role / buy-out in the situation of transmission and/or growth equity
Target countries: France (50%), DACH, UK, Benelux, Italy, Spain
Scope of investment: sport business (properties, contents, digital media, data analysis…), services (B2B and B2C), sports facilities, sporting goods, e-commerce, health and wellness
